Ready To Drink Podcast
The Ready To Drink Podcast is built for founders, operators, and leaders navigating the next era of beverage. Hosted by twenty-year industry veteran Nate Fochtman, the show pulls back the curtain on what actually drives growth - distribution strategy, regulatory navigation, sales velocity, and consumer trust. These are honest conversations with the people doing the work, building brands that last in a crowded and regulated marketplace.
Ready To Drink Podcast
Quick Sips: From "Crazy Idea" to Big Acquisition (and Buying it Back)
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In this Quick Sips from tomorrow's episode of the Ready To Drink Podcast, LEVIA co-founders Eric and Kristin Rogers share the incredible "boomerang" story of their brand.
From spotting a gap in the market for zero-sugar, zero-calorie cannabis seltzers in 2017 to a major acquisition by Ayr Wellness and their recent move to buy the brand back - this is a masterclass in brand building and persistence.
Check out LEVIA.Buzz
More stories at ReadyToDrinkPodcast.com + YouTube + Spotify + Apple Podcasts
Presented by The FreeMind Group - FMGStrategy.com
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